Using fear as a management or leadership strategy is not only ineffective but also counterproductive. Fear can create a toxic work environment that leads to high employee turnover, low morale, and poor performance. Leaders who rely on fear to motivate their employees are often unable to inspire loyalty and trust and may be seen as authoritarian or even abusive.

Instead, effective leaders should focus on building positive relationships with their employees, providing clear direction and support, and creating a culture of open communication and collaboration. By treating employees with respect and dignity and by recognizing their contributions and achievements, leaders can create a work environment that fosters creativity, innovation, and productivity.

In this 2024 election Rahul Gandhi and INDI Alliance is selling fear and losing out whereas Modi ji and NDA are batting on positive note and winning